Franchisees as Consumers : Benchmarks, Perspectives and Consequences / by Jenny Buchan

By:

Buchan, Jenny [aut]

Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: SpringerLink BücherPublisher: New York, NY : Springer, 2013Description: Online-Ressource (IX, 198 p. 20 illus., 1 illus. in color, digital)ISBN:

9781461456148
1283910195
9781283910194

Subject(s):

Additional physical formats: 9781461456131 | Erscheint auch als: Franchisees as consumers. Druck-Ausgabe New York : Springer, 2013. IX, 198 S.LOC classification:

HF4999.2-6182
HD28-70
HB71-74

DOI: DOI: 10.1007/978-1-4614-5614-8Online resources:

Contents:

Summary: Franchising is an increasingly important global business model, but how well protected are franchisees -the people who operate and make any franchise system really work? In this book, the author explores the many different roles that franchisees play in modern business, and their importance to the success of every franchise arrangement. As well as providing a comprehensive overview and analysis of the legal context of modern franchising relationships, and the different measures taken to deal with franchisee concerns, the author examines the “weak links” in contemporary franchising - the areas where franchisees are rarely appropriately protected. Despite all the rhetoric, franchisees remain awkwardly accommodated within the law, and they are in need of attention through improved consumer protection, corporate governance, and business insolvency/bankruptcy laws. Franchisees As Consumers examines why franchisees remain more vulnerable under the law than employees and suppliers, and what can be done about itPPN: PPN: 1651912378Package identifier: Produktsigel: ZDB-2-SBE

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