Marketing and Service Quality in Public Transport : Report of the Ninety-Second Round Table on Transport Economics Held in Paris on 5-6 December 1991 / European Conference of Ministers of Transport

Contributor(s):

European Conference of Ministers of Transport [oth]

Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: ECMT Round Tables ; no.92Publisher: Paris : OECD Publishing, 1993Description: Online-Ressource (193 p)ISBN:

9789282105412

Subject(s):

Transport

DOI: DOI: 10.1787/9789282105412-enOnline resources:

Summary: Faced with mounting deficits, public transport is in search of a new image. Above all, service quality must beadapted to customer needs. A whole range of possibilities exist to make public transport more appealing: more frequent and punctual service, better equipment, improved customer relations, electronic payment facilities and more convenient connections are just a few of these. Round Table 92 takes stock of what is happening throughout Europe in this area. By comparing the interesting developments, a new image of public transport is slowly taking shape.PPN: PPN: 1658199227Package identifier: Produktsigel: ZDB-13-SOC | ZDB-13-SOC-ebook

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