Global aspects of reputation and strategic management / edited by David L. Deephouse (University of Alberta, Canada), Naomi A. Gardberg (City University of New York, USA), William Newburry (Florida International University, USA)

Contributor(s):

Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: Research in global strategic management ; volume 18Publisher: Bingley, UK : Emerald Publishing, 2019Edition: First editionDescription: 1 Online-Ressource : IllustrationenISBN:

9781787543133
9781787544956

Subject(s):

Additional physical formats: 9781787543140 | Erscheint auch als: Global aspects of reputation and strategic management. Druck-Ausgabe. First edition. Bingley, UK : Emerald, 2019. xi, 274 SeitenDDC classification:

658.4012 23

DOI: DOI: 10.1108/S1064-4857201918Online resources:

Summary: Discussion and ConclusionReferences; SECTION II NATIONAL CONTEXT AND REPUTATION; Does Country Really Matter? Exploring the Contextual Effect of Individual Self-construal in Reaping the Relational Benefits...; Introduction; Theory; Customer-based Corporate Reputation; Customer-level Outcomes of Corporate Reputation; The Role of National Culture; The Role of Individual Self-construal; Method; Subjects and Sample; Measures; Independent Variables; Dependent Variables; Moderators; Control Variables; Common Method Variance Testing; Results; Additional Analyses; Discussion; Implications; LimitationsSummary: Engage People from all Aspects of the Organization to Develop the ValuesEnsure Values are Operationalized and Tangible through Foundational Practices; Accountability System Matched with Organizational Values; Conclusion; References; Global Value Chains, Reputation, and Social Cooperation; Introduction; Global Value Chains and Reputation; Value Chains as Systems of Social Cooperation; Model of Value Chain Reputation Management; Organizational Integrity Hypernorm and the Principle of Transparency; Practices Fostering Empathetic Thinking and Feeling; Value Chains and Multistakeholder InitiativesSummary: Evolution of Methods and Trends in International MeasurementConclusion; References; SECTION I MANAGING A GLOBAL REPUTATION; Global Reputation Management: Understanding and Managing Reputation as Shared Value across Borders; Introduction; Reputation: A Theoretical Background and Overview; Multilevel Reputational Value; Firm Reputation; What Is the Value of Firm Reputation?; To Whom Does It Matter?; Purely Domestic vs Global Reputation Management; Industry Reputation; What Is the Value of Industry Reputation?; To Whom Does It Matter?; Country Reputation; What Is the Value of Country Reputation?Summary: Front Cover; Global Aspects of Reputation and Strategic Management; Copyright Page; Contents; List of Figures; List of Tables; List of Contributors; Global Aspects of Reputation and Strategic Management; Mapping Global Reputation; Applying the Table; Within This Volume; Managing a Global Reputation; National Context and Reputation; The Nature of Reputation Measurement; Advancing the Study of Reputation and Global Strategic Management; Applying International Business Theories to the Study of Reputation; Applying Corporate Reputation to the Study of International Business Strategy PhenomenonSummary: Our grasp of reputation as a strategic asset would benefit from a better understanding of how country-level factors influence reputation development, as well as how reputation obtained in one context can be transferred to another. This volume of Research in Global Strategic Management focuses on global aspects of reputation in strategic managementSummary: To Whom Does It Matter?Reputation as Shared Value; Efficient and Effective Global Reputation Management; Signaling and Efficiency; Signaling and Effectiveness; A Typology of Global Reputation Management Positions -- Signaling Efficiency vs Effectiveness; Discussion and Conclusion; References; The Role of Values in the Creation and Maintenance of an Organization's Reputation; Introduction; Espoused and Enacted Values; The International Currency of Values; Internal Reputation; External Reputation; Proactive Management of Reputational Risks via Values FrameworkPPN: PPN: 1671741633Package identifier: Produktsigel: ZDB-1-EPB | ZDB-55-BME | ZDB-1-BMEN | ZDB-1-EPB-ebook | ZDB-55-ELD | ZDB-1-BMEN-ebook

Holdings ( 0 )

No physical items for this record