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Research design in business and management : a practical guide for students and researchers / Stefan Hunziker, Michael Blankenagel

By: Contributor(s): Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: Springer eBook CollectionPublisher: Wiesbaden : Springer Gabler, [2021]Copyright date: © 2021Description: 1 Online-Ressource (xii, 251 Seiten, 13 illus., 12 illus. in color)ISBN:
  • 9783658343576
Subject(s): Additional physical formats: 9783658343569 | 9783658343583 | Erscheint auch als: 9783658343569 Druck-Ausgabe | Erscheint auch als: 9783658343583 Druck-Ausgabe | Erscheint auch als: Research design in business and management. Druck-Ausgabe Wiesbaden : Springer Gabler, 2021. xii, 251 SeitenDDC classification:
  • 650 23
DOI: DOI: 10.1007/978-3-658-34357-6Online resources: Summary: Scientific Progress and Intellectual Contribution -- Research Design -- Writing about Research -- Common Research Designs in Business and Management -- Conclusion.Summary: This textbook on research designs provides undergraduate and graduate students with detailed guidance to tackle their research projects. This textbook has been recommended and developed for university courses in Germany, Austria and Switzerland.The authors offer students relevant research designs in business and management. They show how to overcome the common qualitative and quantitative methods divide. For this purpose, the textbook focuses on the scientific problem-solving process. It emphasizes the importance of an appropriate research design to produce intellectual contributions. The authors describe the most relevant research designs in business and management research. They assess each research design about its suitability to answer specific research questions. Also, the textbook covers academic writing and provides useful tips about the whole research process. It not only serves students as a resource to conduct their own research projects. Moreover, it is also a valuable reference throughout the whole academic career. Der Inhalt Why Research Designs matter Quality of a Research Design Introduction to the Research Process Writing a Research Report Research Designs for various Purposes Examples of good Research Designs Die Autoren Professor Dr. Stefan Hunziker is Head of the competence center “Risk and Compliance Management“ at Lucerne University of Applied Sciences and Arts. Furthermore, he is Head of research at Institute of Financial Services Zug IFZ and teaches Research Design on undergraduate and graduate level. Professor Dr. Michael Blankenagel is Senior Lecturer at Lucerne University of Applied Sciences and Arts. He specializes in Corporate Performance Management and Research Design. He supervised several hundred undergraduate and graduate research papers, bachelor, and master theses. .PPN: PPN: 1777508673Package identifier: Produktsigel: ZDB-2-SWI | ZDB-2-SEB
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