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Simulated test marketing : technology for launching successful new products / Kevin J. Clancy; Robert S. Shulman; Marianne M. Wolf
Contributor(s): Resource type: Ressourcentyp: BuchBookLanguage: English Publisher: New York : Lexington Books [u.a.], 1994Publisher: New York ; Oxford : Maxwell Macmillan International, 1994Description: XIII, 306 S. : graph. Darst. ; 24 cmISBN:- 0029055059
- 00290550059
- 658.8/00285 20
- 658.800285
- HF5415.125
- 1
| Item type | Home library | Collection | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
| Magazinbestand ausleihbar | Bibliothek Campus Süd | wirt 5.8 | Geschlossenes Magazin | 2017 A 4883 | Available | 52158216090 |
Total holds: 0
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