International marketing research : opportunities and challenges in the 21st century / guest edited by Alex Rialp and Josep Rialp
Contributor(s): Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: Advances in international marketing 1474-7979 v. 17 | Advances in international marketing ; v. 17Publisher: Amsterdam ; Oxford : Elsevier JAI, 2007Description: Online-RessourceISBN:- 9781849504584
- 184950458X
- 0762313692
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