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Show Sold Separately : Promos, Spoilers, and Other Media Paratexts

By: Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Publisher: New York : NYU Press, 2010Description: 1 Online-Ressource (260 pages)ISBN:
  • 9780814733158
Subject(s): Additional physical formats: 9780814731949 | Erscheint auch als: Show Sold Separately : Promos, Spoilers, and Other Media Paratexts. Druck-Ausgabe New York : NYU Press, ©2010DDC classification:
  • 302.2343
LOC classification:
  • PN1992.8.A32 G73 2010
Online resources:
Contents:
Acknowledgments; Introduction: Film, Television, and Off-Screen Studies; 1 From Spoilers to Spinoffs: A Theory of Paratexts; 2 Coming Soon! Hype, Intros, and Textual Beginnings; 3 Bonus Materials: Digital Auras and Authors; 4 Under a Long Shadow: Sequels, Prequels, Pre-Texts, and Intertexts; 5 Spoiled and Mashed Up: Viewer-Created Paratexts; 6 In the World, Just Off Screen: Toys and Games; Conclusion: "In the DNA": Creating across Paratexts; Notes; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; X; Y; Z; About the Author.
Summary: It is virtually impossible to watch a movie or TV show without preconceived notions because of the hype that precedes them, while a host of media extensions guarantees them a life long past their air dates. An onslaught of information from print media, trailers, internet discussion, merchandising, podcasts, and guerilla marketing, we generally know something about upcoming movies and TV shows well before they are even released or aired. The extras, or "paratexts," that surround viewing experiences are far from peripheral, shaping our understanding of them and informing our decisions about whatPPN: PPN: 1916212891Package identifier: Produktsigel: ZDB-94-OAB
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