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Actionable web analytics : using data to make smart business decisions / Jason Burby; Shane Atchison. [Foreword by Jim Sterne]

By: Contributor(s): Resource type: Ressourcentyp: BuchBookLanguage: English Series: Serious skillsPublisher: Indianapolis, Ind. : Wiley, 2007Description: XXIX, 256 S. : Ill., graph. DarstISBN:
  • 0470124741
  • 9780470124741
Subject(s): DDC classification:
  • 025.04 22
  • 658.4/038 22
  • 006
RVK: RVK: QP 650 | ST 252LOC classification:
  • TK5105.875.I57
Summary: Provides information on developing a Web analytics strategy to help make strategic business decisions, plan a website, develop effective marketing, and create a culture of analysis within an organization.Call number: Grundsignatur: 2008 A 1657PPN: PPN: 538776684
Item type Home library Collection Shelving location Call number Status Date due Barcode Item holds
Freihandbestand ausleihbar Bibliothek Campus Süd inf 2.522 Lesesaal Wirtschaftswissenschaften und Informatik (LSW) 2008 A 1657 Available 49215379090
Total holds: 0

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