The portable MBA / ed. by Kenneth M. Eades ...

Contributor(s):

Eades, Kenneth M [Hrsg.]

Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: The Portable MBA Series ; v.34Publisher: Hoboken, N.J : John Wiley & Sons, c2010Copyright date: ©2010Edition: 5th ed (Online-Ausg.)Description: Online-Ressource (1 online resource (xvii, 358 p.)) : illISBN:

9781282689190
1282689193
9780470627259

Subject(s):

Additional physical formats: 0470481293 | 9780470627259 | 9780470481295 | 1282689126 | Erscheint auch als: The portable MBA. Druck-Ausgabe. 5. ed. Chichester : Wiley, 2010. xvii, 358 S.DDC classification:

RVK: RVK: QP 300LOC classification:

HD31

Online resources:

Zugang im Netz des KIT

Summary: A totally revised new edition of the bestselling guide to business school basics The bestselling book that invented the "MBA in a book" category, The Portable MBA Fifth Edition is a reliable and information-packed guide to the business school curriculum and experience. For years, professionals who need MBA-level information and insight-but don't need the hassle of business school-have turned to the Portable MBA series for the very best, most up-to-date coverage of the business basics. This new revised and expanded edition continues that long tradition with practical, real-world business insight from faculty members from the prestigious Darden School at the University of Virginia. With 50 percent new material, including new chapters on such topics as emerging economies, enterprise risk management, consumer behavior, managing teams, and up-to-date career advice, this is the best Portable MBA ever. Covers all the core topics you'd learn in business school, including finance, accounting, marketing, economics, ethics, operations management, management and leadership, and strategy. Every chapter is totally updated and seven new chapters have been added on vital business topics Includes case studies and interactive web-based examples Whether you own your own small business or work in a major corporate office, The Portable MBA gives you the comprehensive information and rich understanding of the business world that you need.Summary: Intro -- The Portable MBA -- Contents -- List of Downloadable Materials -- Preface -- About the Authors -- Introduction: The MBA Degree Experience -- The Classroom -- The Community -- The Career Search -- Life Balance -- Notes -- 1 Accounting Principles -- The Framework of Accounting: The Balance Sheet Equation -- Accrual Accounting -- Accounting Discretion and Financial Statement Quality -- A Step-by-Step Guide to Reading Annual Reports -- Step 1: Pay Attention to the Themes in the Opening Letter to Shareholders -- Step 2: Check the Auditor's Letter -- Step 3: Review the Income Statement -- Step 4: Review the Balance Sheet -- Step 5: Review the Statement of Cash Flows -- Step 6: Read the Footnotes to the Financial Statements -- Step 7: Read Management's Discussion of the Year's Performance -- Assessing the Financial Health of the Firm -- Managerial Accounting: Assessing Performance Against a Plan -- Backyard Production, Inc.: DVD Release -- Accounting in MBA Curricula -- Concluding Remarks -- Notes -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 2 The Principles of Economics -- Microeconomics -- Supply and Demand -- Macroeconomics -- National Income Accounting -- Fiscal Policy -- Monetary Policy -- Interest Rates -- Balance of Payments -- Savings, Exports, and the Crisis of 2008-2009 -- Appendix: Courses in Economics at Top Business Schools -- Downloadable Resources for this chapter available at www.wiley.com/go/portablemba5e -- 3 Introduction to Business Ethics -- What Constitutes an Ethical Issue? -- Tools of Moral Reasoning -- Values -- Rights, Duties, and Responsibilities -- Consequences -- Principles and Rules -- Parallel Cases -- A Method for Understanding Capitalism in Ethical Terms -- Ethical Challenges to Business -- Business Ethics in MBA Curricula -- Notes -- For Further Reading.PPN: PPN: 807312495Package identifier: Produktsigel: ZDB-26-MYL | ZDB-30-PAD | ZDB-30-PBE | ZDB-30-PQE

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