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Marketing 4.0 : moving from traditional to digital / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

By: Contributor(s): Resource type: Ressourcentyp: BuchBookLanguage: English Publisher: Hoboken, New Jersey : Wiley, [2017]Copyright date: © 2017Description: xix, 184 Seiten : Diagramme ; 24 cmISBN:
  • 9781119341208
Subject(s): Additional physical formats: 9781119341147. | 9781119341062. | Erscheint auch als: Marketing 4.0. Online-Ausgabe Hoboken, New Jersey : Wiley, 2016. 1 Online-Ressource (142 pages) | Erscheint auch als: Marketing 4.0. Online-Ausgabe Hoboken, New Jersey : Wiley, 2016. 1 Online-Ressource (142 pages)DDC classification:
  • 658.8 23
RVK: RVK: QP 600 | QP 650LOC classification:
  • HF5415
Call number: Grundsignatur: 2017 A 1669Other editions: Übersetzt als: Kotler, Philip, 1931 - . Marketing 4.0.PPN: PPN: 871568217
Holdings
Item type Home library Collection Shelving location Call number Copy number Status Barcode
Freihandbestand ausleihbar Fachbibliothek HKA wirt 5.8 Bibliothek / frei aufgestellt 2017 A 1669 ;b Available 51846141090
Total holds: 0
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