Designing brand identity : an essential guide for the entire branding team / Alina Wheeler

By:

Wheeler, Alina, 1948- [VerfasserIn]

Resource type: Ressourcentyp: BuchBookLanguage: English Publisher: Hoboken, New Jersey : Wiley, [2018]Edition: Fifth editionDescription: xi, 324 Seiten : IllustrationenISBN:

9781118980828

Subject(s):

Markenführung
Produktgestaltung
Markenartikel
Marketing
Markenname
Werbung
Markenpolitik
Design
Brand name products
Branding (Marketing)
Trademarks
Advertising
Ratgeber

Genre/Form:

Fallstudie
Handbuch

Additional physical formats: 9781119375418. | Erscheint auch als: Designing brand identity. Online-Ausgabe Fifth edition. Hoboken, New Jersey : Wiley, 2018. 1 Online-Ressource (339 Seiten)DDC classification:

658.827

RVK: RVK: AP 17420 | QP 624Call number: Grundsignatur: 2018 E 125(5)PPN: PPN: 882819070

Holdings ( 1 )

Holdings
Item type	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Freihandbestand ausleihbar	Bibliothek Campus Süd	wirt 5.2	Lesesaal Wirtschaftswissenschaften und Informatik (LSW)	2018 E 125(5)	Available		53516373090

Total holds: 0

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