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The construction of preference / edited by Sarah Lichtenstein (Decision Research), Paul Slovic (Decision Research and The University of Oregon)

Contributor(s): Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Publisher: Cambridge : Cambridge University Press, 2006Copyright date: © 2006Description: 1 Online-Ressource (xviii, 790 Seiten) : DiagrammeISBN:
  • 9780511618031
Subject(s): Genre/Form: Additional physical formats: 9780521834285. | 0521834287. | 9780521542203. | 0521542200. | Erscheint auch als: The construction of preference. Druck-Ausgabe. 1. publ. Cambridge [u.a.] : Cambridge University Press, 2006. XVIII, 790 S.DDC classification:
  • 153.8/3 22
RVK: RVK: QC 020Local classification: Lokale Notation: psych 4LOC classification:
  • BF611
DOI: DOI: 10.1017/CBO9780511618031Online resources: Summary: One of the main themes that has emerged from behavioral decision research during the past three decades is the view that people's preferences are often constructed in the process of elicitation. This idea is derived from studies demonstrating that normatively equivalent methods of elicitation (e.g., choice and pricing) give rise to systematically different responses. These preference reversals violate the principle of procedure invariance that is fundamental to all theories of rational choice. If different elicitation procedures produce different orderings of options, how can preferences be defined and in what sense do they exist? This book shows not only the historical roots of preference construction but also the blossoming of the concept within psychology, law, marketing, philosophy, environmental policy, and economics. Decision making is now understood to be a highly contingent form of information processing, sensitive to task complexity, time pressure, response mode, framing, reference points, and other contextual factorsPPN: PPN: 883434415Package identifier: Produktsigel: ZDB-20-CBO | ZDB-20-CHS
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