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Data strategy : how to profit from a world of big data, analytics and the internet of things / Bernard Marr

By: Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Publisher: London ; New York, NY ; New Delhi : Kogan Page, 2017Description: 1 Online-RessourceISBN:
  • 0749479868
  • 9780749479862
Subject(s): Additional physical formats: 9780749479855. | Erscheint auch als: Data strategy. Druck-Ausgabe London : Kogan Page, 2017. ix, 186 SeitenDDC classification:
  • 658.4/038
RVK: RVK: QP 345LOC classification:
  • HF54.5
Online resources: Summary: About the author -- Acknowledgements -- Why every business is now a data business -- Deciding your strategic data needs -- Using data to improve your business decisions -- Using data to improve your business operations -- Monetizing your data -- Sourcing and collecting data -- Turning data into insights -- Creating the technology and data infrastructure -- Building data competencies in your organization -- Ensuring your data doesn't become a liability: data governance -- Executing and revisiting your data strategy -- IndexPPN: PPN: 885961692Package identifier: Produktsigel: ZDB-4-EBA | ZDB-4-NLEBK
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