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The entrepreneur : an economic theory / Mark Casson

By: Contributor(s): Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: Edward Elgar E-Book ArchivePublisher: Cheltenham ; Northampton, Mass : Edward Elgar Pub, 2003Edition: 2nd edDescription: 1 Online-Ressource (xii, 271 p) : illISBN:
  • 9781843765639
Subject(s): Additional physical formats: 1858989108 (cased) | 9781858989105 (hardback) | 9781845421939 (pbk.) | 1845421930 (pbk.) | Erscheint auch als: 1845421930 (pbk.) Druck-Ausgabe | Elektronische Reproduktion von: The entrepreneur. Second edition. Cheltenham, UK : Edward Elgar, 2003. XII, 271 SeitenDDC classification:
  • 338/.04 21
RVK: RVK: QC 240 | QP 380LOC classification:
  • HB615
DOI: DOI: 10.4337/9781843765639Online resources: Summary: Economics of International Business sets out a new agenda for international business research. Mark Casson asserts that it is time to move the subject on from sterile debates about transaction cost economies and resource-based theories of the firm. Instead of focusing on the individual firm, the new agenda focuses on the global systems view of international business. A static view of the firm's environment is replaced by a dynamic view which highlights the volatility of the international business environment. Coping with volatility requires entrepreneurial skills, flexibility and the need to synthesize information on a global basis. To co-ordinate the global system properly, entrepreneurs must co-operate through social networks of trust, as well as competing. Constructing a network of joint ventures, it is argued, is simply not enoughSummary: pt. 1. Theoretical foundations -- pt. 2. The market-making firm -- pt. 3. SynthesisPPN: PPN: 1023445700Package identifier: Produktsigel: ZDB-1-EWE | ZDB-77-ECB | ZDB-77-EEC
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