Benutzerdefiniertes Cover
Benutzerdefiniertes Cover
Normale Ansicht MARC-Ansicht ISBD

Crisis Communication : A Stakeholder Approach / by Martin N. Ndlela

Von: Resource type: Ressourcentyp: Buch (Online)Buch (Online)Sprache: Englisch Reihen: SpringerLink Bücher | Springer eBook CollectionVerlag: Cham : Springer International Publishing, 2019Beschreibung: Online-Ressource (XIII, 160 p. 7 illus, online resource)ISBN:
  • 9783319972565
Schlagwörter: Genre/Form: Andere physische Formen: 9783319972558 | 9783319972572 | Erscheint auch als: 978-3-319-97255-8 Druck-Ausgabe | Printed edition: 9783319972558 | Printed edition: 9783319972572 | Erscheint auch als: Crisis communication. Druck-Ausgabe Cham : Palgrave Macmillan, 2019. xiii, 160 SeitenDDC-Klassifikation:
  • 659.2
LOC-Klassifikation:
  • HD59-HD59.6
DOI: DOI: 10.1007/978-3-319-97256-5Online-Ressourcen: Zusammenfassung: This timely book explores crises as an inevitable part of modern society, which causes ramifications not only for organisations, but also for a diverse range of stakeholders. Addressing the need for organisations to be guided by a stakeholder-oriented approach throughout all phases of the crisis communication process, the author draws upon various business disciplines and covers the management of issues, risk, reputation and relationships. Covering all stages of crisis communication, from pre-crisis to post-crisis, stakeholder engagement is analysed through a series of case studies, with a particular focus on the role of social media. Scholars of corporate communications and business strategy will find this new book undoubtedly useful, and it will be of particular interest to those involved in crisis communication and managementZusammenfassung: 1. Introduction -- 2. Stakeholder Approaches in Crisis Management -- 3. A Stakeholder Approach to Issues Management -- 4. A Stakeholder Approach to Risk Management -- 5. A Stakeholder Approach in Managing Reputation -- 6. A Stakeholder Approach to Inter-organisational Relationships -- 7. Stakeholder Communications During a Crisis -- 8. A Stakeholder Approach to Crisis EvaluationPPN: PPN: 1030115400Package identifier: Produktsigel: ZDB-2-BUM | ZDB-2-SEB | ZDB-2-SXBM
Dieser Titel hat keine Exemplare

Reproduktion. (Springer eBook Collection. Business and Management)