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Travel Behaviour Modification (TBM) Program for Adolescents in Penang Island : Intervention Ideas to Promote Sustainable Transport / by Nur Sabahiah Abdul Sukor, Nur Khairiyah Basri

By: Contributor(s): Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Series: SpringerBriefs on Case Studies of Sustainable Development | SpringerLink BücherPublisher: Singapore : Springer Singapore, 2019Description: Online-Ressource (XV, 68 p. 35 illus., 13 illus. in color, online resource)ISBN:
  • 9789811325052
Subject(s): Additional physical formats: 9789811325045 | 9789811325069 | Printed edition: 9789811325045 | Printed edition: 9789811325069 DDC classification:
  • 388
LOC classification:
  • TJ163.5.T7
DOI: DOI: 10.1007/978-981-13-2505-2Online resources: Summary: This book discusses the potential of travel behaviour modification (TBM) as a persuasive tool to promote low-carbon mobility among adolescents on Penang Island by highlighting the role of bus usage in a sustainable urban lifestyle. The participants of the Reduce Carbon Footprint Campaign, which aimed to create sustainable transport and pro-environmental awareness among adolescents, were recruited from secondary schools on Penang Island. Campaign materials, such as bus routes maps and discount travel cards for students, were provided by Rapid Penang, the leading bus operator in Penang. The campaign also involved several intervention programmes, including motivational sessions and classes for travel journey planningSummary: 1 Sustainable transports -- 2 Adolescents as the target users for sustainable transports -- 3 Travel behaviour modification (TBM) programmes -- 4 Intervention programmes in penang island -- 5 Implication of travel behaviour modification (TBM) programmePPN: PPN: 1031836136Package identifier: Produktsigel: ZDB-2-EES | ZDB-2-SEB | ZDB-2-SXEE
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Reproduktion. (Springer eBook Collection. Earth and Environmental Science)

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