Custom cover image
Custom cover image

Amazon : how the world's most relentless retailer will continue to revolutionize commerce / Natalie Berg and Miya Knights

By: Contributor(s): Resource type: Ressourcentyp: Buch (Online)Book (Online)Language: English Publisher: New York : Kogan Page Ltd, 2019Edition: 1 EditionDescription: 1 Online-Ressource (1 online resource)ISBN:
  • 9780749482800
Subject(s): Additional physical formats: 9780749497729. | 9780749482794. | Erscheint auch als: Amazon. Druck-Ausgabe London : Kogan Page, 2019. vii, 258 SeitenDDC classification:
  • 381/.142065
LOC classification:
  • HF5548.32
Online resources: Summary: It's an Amazon world -- Why Amazon is not your average retailer : introduction to retail strategy -- The prime ecosystem: redefining loyalty for today's modern shopper -- Retail apocalypse: reality or myth? -- End of pure-play e-commerce : Amazon's transition to bricks and mortar retailing -- Amazon's grocery ambitions : creating a platform to sell you everything else -- Amazon's whole foods market : a brave new era -- A private label juggernaut : here comes the squeeze -- Technology and frictionless retail -- AI and voice: the new retail frontier -- Store of the future : how digital automation will enrich the customer experience -- Shifting from transactional to experiential -- Retail fulfilment : winning the customer over the final mile -- The last-mile infrastructure -- Conclusion: peak Amazon?PPN: PPN: 1045407798Package identifier: Produktsigel: ZDB-4-NLEBK
No physical items for this record
KIT – The Research University in the Helmholtz Association                         Home | Impressum | Datenschutz | Barrierefreiheit | KIT